Today we’re kicking off our weekly syndication of Tom Fishburne’s witty takes on modern marketing by poking fun at one of the shiniest of shiny objects: NFTs.
Fishburne’s take: “Before thinking how to create NFTs, it’s important to start with why NFTs would actually matter to our particular brand and our particular customers. Most brands don’t have ‘vast legions of devoted customers’. And ‘internal creativity’ and ‘external interest’ — are rarer commodities than we often think. Mos…
ayomidelalemi